Tips for Production Assistants
Breaking into the world of production can be tricky but one of the best ways is to start as a PA (production assistant). Historically, the smaller the crew the more responsibility you’ll have but that’s not always the case. You can find yourself on high budget film shoots or small corporate videos. No matter what the gig, here are some tips on what it takes to be a great PA. Listen: Probably the number one skill of any crew member is the ability to listen. Seems simple but if a producer only has to say things once, it makes their job much easier. If you have a lousy memory, have a note pad...
read moreGoogle uses video to recruit
We frequently hear companies complain that it’s hard to find good people. The fact is good people want to work for great companies. So let’s assume you have a great company but it just doesn’t sound credible coming from you, the employer. There’s probably no better place to hear the truth than from actual employees. Google is known for their perks but it’s not necessarily the perks that wins people over, it’s the people. The employee testimonial video below truly shows why Google is so great and why it has become one of the top places to work in the...
read moreHow to add video to your Linkedin profile
Linkedin continues to be one of the strongest ways to build your business or personal connections. New features are always being added and it’s important to check your profile frequently to see what the newest offerings are. What many people don’t know is you can have videos play directly on your profiles. There’re an array of ways to accomplish this but our favorite and easiest way is with YouTube and Google. The steps are pretty straight forward. You’ll need the following: 1. A video on YouTube 2. A Google account (you do know they’re free, right?) Log into Linkedin and...
read moreVideo Tip: Working with bad video
Technology keeps coming up with ways consumers and businesses can record their own video. Everything from the mighty Flip-type units to Smartphones now allow people to capture events with the push of a button. When used properly, these tiny cameras can yield great results. Unfortunately this isn’t always the case. We’re often presented with shaky, blurry, noisy footage that clients want us to use in productions. There’s a big misconception that video post production houses have a magic setting that can fix everything from fuzzy pictures to crackling sound. As much as we...
read moreGreen screen location shooting
Green screening, also known as Chroma Keying, is a special effect technique for placing people or objects in otherwise impossible locations. Production studios are truly the best places to capture this effect, but it’s not always feasible. Location green screening can be done with proper planning and equipment. If we’re shooting small items or just a head-and-shoulders shot, it’s a relatively easy process. The challenges come when clients want full-body head-to-toe shots, or require a wide walking area. Creating quality green screen results requires a significant amount of...
read more10 tips for video recording presentations
10 tips for video recording presentations We wanted to share some tips for recording people. No doubt everyone has seen dark, blurry, shaky camera shots of CEOs giving important speeches. This is often the result of someone saying “It’s just a presentation, we don’t need anything fancy.” If it’s important enough to have it recorded, then it’s just as important to do it correctly. Below are some suggestions for recording people when there’s no time to hire a crew. 1. Get GREAT audio People can tolerate bad video but they cannot put up with bad audio. Built-in camera microphones should only...
read more
