Make your URLs SIMPLE!
I was looking through the local business paper today and noticed a url to an event. The organizers used some convoluted combination of numbers and letters that had zero to do with the event name. A Bilty might work as a short link within social/electronic media but for print, you should always create an easy to remember link for manually typing into a web browser.
If your web person can’t create an easy to remember url/link in under an hour, then it’s time for a new web person. Of course having great content on the destination page is equally important.
As always we’re here to help. We don’t make websites but work with some great folks who do. Contact us today with your questions, we’re happy to help. And of course if you need some video, we can talk about that as well.
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