Web video vs. TV Video Advertising

One of the main challenges with buying TV time is you have to get lucky with your audience. Did you buy enough media on the right channels and during the right times to get your business noticed? With the Web, your video content is up 24/7. If you’re like most, you go to the web when you need products and/or services. Having great video on your site greatly increases your natural search engine results. According to eMarketer it’s 52% easier to get a first page ranking through video than via any other optimization strategy

The following article says it all.
http://www.emarketer.com/blog/index.php/tv-online-video/

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