Author Archive

QR codes for Video

By · May 11, 2012 · Filed in News, Social Media, Video Advertising, Video Branding, Video Editing, Video Shoots · Comments Off

QR Variety PageWe always suggest adding QR codes to the end of videos but did you know how flexible they are?  (more…)

Proud to be working with the Beverly School for the Deaf

By · February 22, 2012 · Filed in News · No Comments »

bsd__official_logoDuchin Productions supports numerous local and national non-profit organizations, and we’re proud to announce we’re now assisting the Beverly School for the Deaf and the Children’s Center for Communication. (more…)

How long should a video be?

By · January 20, 2012 · Filed in Video Advertising, Video Editing, Video Shoots, Video Tips and Tricks · Comments Off

TimeCodeClockYou can read all over the internet that videos should NEVER be longer than two or three minutes.  When we get asked the same question, our response is “a video needs to be as long as it needs to be,” length should be the last thing on your mind. There’s no doubt that most videos are about three minutes long since that tends to be the limit of many people’s attention. (more…)

QR Codes in videos

By · January 16, 2012 · Filed in News · Comments Off

QR4articleQR (Quick Response) codes are those funny square boxes you can find on all kinds of product.  Invented back in the early 1990’s, they were initially used for inventory tracking.  Companies are (more…)

Make your videos Timeless

By · January 16, 2012 · Filed in Video Shoots, Video Tips and Tricks · Comments Off

Video expiration dateMake your videos Timeless!
One of our goals is to create videos that get used for years and years.  The following tips will hopefully give you ideas to extend the shelf life of all your content. (more…)

Making Videos without Video.

By · September 27, 2011 · Filed in News · Comments Off

TV-static-Web copyWe frequently get calls from people wanting to do videos on a limited budget.  The following example shows how creative use of still photography and Photoshopped graphics can make really decent video. (more…)

Surprising results from Facebook video tests.

By · September 18, 2011 · Filed in News · Comments Off

FBvideoTestingFor some time now, we’ve wanted to test the limits of uploading video to Facebook.  We’ve learned some really interesting things that we wanted to share with our followers.  (more…)

Tips for Production Assistants

By · August 5, 2011 · Filed in News, Video Shoots, Video Tips and Tricks · 2 Comments »

PSshot4webjpgBreaking into the world of production can be tricky but one of the best ways is to start as a PA (production assistant). Historically, the smaller the crew the more responsibility you’ll have but that’s not always the case. (more…)

Video at NPR

By · July 21, 2011 · Filed in News · Comments Off
(L to R) Jay, Monica Brady-Myerov, Ron Steenbruggen, Matt Eddy

(L to R) Jay, Monica Brady-Myerov, Ron Steenbruggen, Matt Eddy

Many of you who follow our blog know we’re big supporters of Matt Eddy and officialmattsplace.org.  In June of 2011, Matt and Ron Steenbruggen were interviewed by Monica Brady-Myerov on the NPR program Here and Now.  We decided showed up (more…)

Google uses video to recruit

By · May 27, 2011 · Filed in News, Video Tips and Tricks · No Comments »

GoogleMagnetVideoWe frequently hear companies complain that it’s hard to find good people.  The fact is good people want to work for great companies.  So let’s assume you have a great company but it just doesn’t sound credible coming from you, the employer.  There’s probably no better place to hear the truth than from (more…)