Author Archive
Video Helicopter services
We saw lots of great equipment at the 2011 National Association of Broadcasters trade show. One of our favorite products wasn’t a camera or lens, it was a helicopter. We couldn’t resist it and ended up buying one. (more…)
Super Slow Motion Video
Duchin Productions is excited to now offer high speed, super slow motion video production for research, development and marketing applications. Companies no longer need to purchase and maintain these $200,000 cameras systems because we now bring the technology, expertise and equipment right to your door. (more…)
How to make a viral video
Viral videos can really be a fantastic way to get your business noticed. The problem is you can’t make a viral video, it all happens outside your control. There are a number of things you can do to (more…)
Video Tip: Working with bad video
Technology keeps coming up with ways consumers and businesses can record their own video. Everything from the mighty Flip-type units to Smartphones now allow people to capture events with the push of a button. When used properly, these tiny cameras can yield great results. Unfortunately this isn’t always the case. We’re often (more…)
Green screen location shooting
Green screening, also known as Chroma Keying, is a special effect technique for placing people or objects in otherwise impossible locations. Production studios are truly the best places to capture this effect, but it’s not always feasible. Location green screening can be done with proper planning and equipment. (more…)
10 tips for video recording presentations
President Bill Clinton in New Hampshire
10 tips for video recording presentations
We wanted to share some tips for recording people. No doubt everyone has seen dark, blurry, shaky camera shots of CEOs giving important speeches. This is often the result of someone saying “It’s just a presentation, we don’t need anything fancy.” If it’s important enough to have it recorded, then it’s just as important to do it correctly. Below are some suggestions for recording people when there’s no time to hire a crew. (more…)
Ten tips for recording great audio with your SmartPhone
An external microphone for the iPhone
Today’s SmartPhones are really, really smart. We often forget all of the things they’re capable of doing, like recording audio. We’d like to share some simple tips to get fantastic results with these hand-held marvels.
1. Turn off the phone and alert features.
The first thing you must do is turn off all things that could interrupt the recording such as calendar alerts, text messaging, reminder alarms and most importantly, the phone feature.
2. Place the device close to the sound source.
If there’s a sound system, try getting the phone near a speaker. If there’s no sound system, consider leaving your phone at the podium to get the best results. Placing the phone on a napkin can reduce unwanted noise from finger tapping or computer clicks. Anything you can do to prevent the phone from sitting directly on the podium will help. (more…)
Professional Voice Over Talent Saves Money
It sounds crazy but spending money on professional talent will almost always save clients money in the end. When a voice over is needed for a production, people often feel they can save money by using someone in their office. Here are a few reasons why we encourage clients to go pro:
1. Pros can be directed on inflection, feel, speed, warmth etc.
2. What is the cost to your business to pull someone away from what they’re paid to do?
3. Non-professionals often require numerous takes to get right. More takes means more time editing all the pieces together
4. Many voice professionals work by the hour. We encourage clients to prepare additional read material such as a corporate telephone greeting. It’s all about getting the maximum for your investment.
Whether you need a male or female voice, child or elderly person, we have many, many pros that we work with and do a spectacular job.
How to Make Big Facebook Page Images
Facebook works great with video however we wanted to share with you a non-video tip. One of the goals of our blog is to offer general marketing tips in addition to video suggestions and ideas.
Have you ever wondered why some profile images are tiny and others look downright enormous? Well there are some hidden secrets for maximizing you Facebook Page that we’re going to share with you.
Let say someone gave you a giant billboard to put your information on, completely free of charge. Instead of using the entire space, you just upload a tiny logo. Facebook actually allows you to place a pretty big profile image up but many don’t understand how to do it. The unknown secret is you can place a 200 x 600 pixel image up there. To get an idea how big that is, take a peek at our FB page:
http://www.facebook.com/pages/Duchin-Productions-Inc/73069796717
Web video vs. TV Video Advertising
One of the main challenges with buying TV time is you have to get lucky with your audience. Did you buy enough media on the right channels and during the right times to get your business noticed? With the Web, your video content is up 24/7. If you’re like most, you go to the web when you need products and/or services. Having great video on your site greatly increases your natural search engine results. According to eMarketer it’s 52% easier to get a first page ranking through video than via any other optimization strategy
The following article says it all.
http://www.emarketer.com/blog/index.php/tv-online-video/
We offer a number of video solutions for all budgets. Call today to learn more: 978.338.5699
