Tell them, don’t ask them!

Be active with your call-to-actions. Stop using “for more information” and use phrases like:

– Contact us today
– Sign up now for your free demo
– Donate now to start helping…
– Learn more at

Also consider sending people to specific landing pages vs. a home page.
We’re passionate about calls-to-action and love showing clients how to make their content work harder. Identify what you want your audience to do and we’ll do our best to make them do it. New features within YouTube and other video services are great at converting tire kickers into real leads and new customers. Contact us today to learn more.

Or email me direct at